
The Housing Market in Kennesaw Today
Kennesaw, Georgia, a suburban city northwest of Atlanta, has seen steady growth in recent years due to its strong local economy, highly-rated schools, and convenient access to major highways. The city’s population has increased by nearly 20% since 2010, driving demand for housing in both the rental and homeownership markets. Compared to nearby cities like Marietta and Acworth, Kennesaw’s housing costs remain relatively affordable, attracting young professionals, families, and retirees alike.
One unique aspect of Kennesaw’s housing market is the presence of Kennesaw State University, which enrolls over 40,000 students. The student population creates consistent demand for rental properties, particularly in neighborhoods close to campus. Additionally, major employers like WellStar Kennestone Hospital and the Cobb County School District contribute to the city’s economic stability and housing demand.
While Kennesaw has experienced rising home prices and rents in line with the broader Atlanta metro area, the city’s housing market remains more affordable than some closer-in suburbs. Residents are drawn to Kennesaw’s small-town charm, strong sense of community, and access to amenities like parks, shopping, and dining. As the city continues to grow, balancing new development with preservation of its character will be key to maintaining a healthy housing market.
Renting in Kennesaw: Typical Costs and Trends
As of 2025, the median rent for a 1-bedroom apartment in Kennesaw is around $1,400 per month, while a 2-bedroom typically costs between $1,600 and $1,800. These prices are slightly higher than the Georgia state average but lower than closer-in Atlanta suburbs like Sandy Springs or Dunwoody. Renters in Kennesaw are a mix of young professionals, families, and students, with demand highest for properties near major employers, shopping centers, and Kennesaw State University.
Rental costs can vary significantly by neighborhood in Kennesaw. For example, apartments in the Downtown Kennesaw area or near KSU’s campus tend to command higher rents due to their walkability and convenience. More affordable options can be found in neighborhoods further from the city center, like Pinetree Park or Legacy Park, where a 2-bedroom may cost closer to $1,500 per month.
Commute times and transportation access also play a role in Kennesaw’s rental market. Properties near I-75 or along the Cobb County Transit bus lines often come with a premium, as they offer easier access to job centers in Atlanta or Marietta. Renters should budget accordingly and factor in transportation costs when comparing different locations.
Owning a Home in Kennesaw: Prices, Taxes, and HOA Fees
The median home price in Kennesaw as of 2025 is around $350,000, with prices varying based on factors like square footage, lot size, and neighborhood amenities. However, the true cost of homeownership goes beyond the listing price. Property taxes in Kennesaw are assessed at a rate of 2.98% of the home’s assessed value, which is determined by the Cobb County Tax Assessor’s Office. For a $350,000 home, this translates to an annual property tax bill of approximately $10,430.
Many neighborhoods in Kennesaw, particularly newer developments, have Homeowners Associations (HOAs) that charge additional monthly or annual fees. These fees can range from $200 to $600 per month, depending on the community and amenities offered. In Kennesaw, HOA fees often cover services like trash removal, landscaping, and maintenance of common areas like parks, pools, and fitness centers. Some communities may also include additional amenities like tennis courts, walking trails, or clubhouses.
It’s important for potential homebuyers in Kennesaw to carefully review HOA bylaws and budget for these ongoing costs in addition to their mortgage payment and property taxes. In some cases, HOAs may also levy special assessments for major repairs or improvements, which can add hundreds or thousands of dollars to homeowners’ annual expenses.
Apartment vs House in Kennesaw: Side-by-Side Costs
Monthly Expense | Apartment (2BR) | House (3BR) |
---|---|---|
Rent/Mortgage Payment | $1,700 | $1,950 |
Property Tax | N/A (included in rent) | $870 |
Utilities | $150 | $250 |
Insurance | $20 (renters) | $100 (homeowners) |
HOA Fees | N/A | $300 |
Maintenance/Repairs | N/A (landlord responsible) | $200 |
Monthly Total | $1,870 | $3,670 |
Utility & Upkeep Differences
In addition to the base costs of renting or buying, housing type can significantly impact monthly utility expenses in Kennesaw. Houses typically have higher utility costs than apartments due to their larger size and increased exposure to the elements. Kennesaw’s humid subtropical climate means that heating and cooling costs are a major factor, with houses requiring more energy to maintain a comfortable temperature year-round.
Apartments in Kennesaw often have more efficient HVAC systems and better insulation, leading to lower monthly bills for electricity and gas. Additionally, some apartment complexes may include certain utilities like water, sewer, or trash in the monthly rent, further reducing out-of-pocket costs for renters. Homeowners, on the other hand, are responsible for all utilities and must budget accordingly.
Maintenance and upkeep costs are another key difference between apartments and houses in Kennesaw. Renters generally have very limited maintenance expenses, as most repairs and upkeep are the landlord’s responsibility. Homeowners must budget for ongoing costs like lawn care, HVAC maintenance, pest control, and minor repairs, which can add hundreds of dollars to monthly expenses. Major home repairs like a new roof or HVAC system can cost thousands, making it important for homeowners to have adequate savings or contingency funds.
5-Year Rent vs Buy Outlook
Deciding whether to rent or buy in Kennesaw requires weighing both short-term and long-term costs and priorities. In the near term, renting is often more affordable on a monthly basis, especially when considering additional costs like property taxes, insurance, and maintenance that come with homeownership. However, over a longer horizon, buying can be more cost-effective as homeowners build equity and potentially benefit from rising property values.
Assuming a 2% annual increase in rent prices and 3% annual home price appreciation, a renter in Kennesaw can expect to spend approximately $115,000 on housing costs over a 5-year period. In contrast, a homeowner with a $350,000 house and 10% down payment would spend around $135,000 over the same period, including mortgage payments, property taxes, insurance, and estimated maintenance costs. However, after accounting for the equity built and potential appreciation, the net cost of owning could be lower than renting long-term.
It’s worth noting that these projections are based on regional trends and averages, and individual circumstances may vary. Factors like job stability, savings for a down payment, and long-term housing goals should all be considered when weighing the rent vs. buy decision in Kennesaw. Consulting with a local real estate professional and financial advisor can provide personalized guidance based on one’s unique situation.
FAQs About Housing Costs in Kennesaw
- How much are HOA fees in Kennesaw?
HOA fees in Kennesaw typically range from $200 to $600 per month, depending on the community amenities and services provided. - What is the property tax rate in Kennesaw?
The property tax rate in Kennesaw is 2.98% of the home’s assessed value, as determined by the Cobb County Tax Assessor’s Office. - Is renting cheaper than buying long-term in Kennesaw?
While renting is often cheaper in the short term, buying can be more cost-effective long-term due to equity building and potential home value appreciation. Individual circumstances and priorities should be considered when making the decision. - Do houses have higher utility costs than apartments?
Yes, houses in Kennesaw typically have higher utility costs than apartments due to their larger size, increased exposure to the elements, and less efficient HVAC systems. - What’s the monthly cost difference between apartments and houses in Kennesaw?
On average, the monthly cost difference between a 2-bedroom apartment and a 3-bedroom house in Kennesaw is around $1,800, considering rent/mortgage, property taxes, insurance, HOA fees, and maintenance costs.
Making Smart Housing Choices in Kennesaw
Navigating the housing market in Kennesaw requires careful consideration of both short-term and long-term costs, as well as individual lifestyle priorities. For those considering renting, it’s important to factor in not just monthly rent, but also utility costs, renters insurance, and any additional fees like parking or pet rent. Renters should also consider the location and amenities that matter most to them, such as proximity to work or school, access to public transit, or community features like a pool or fitness center.
Potential homebuyers in Kennesaw must look beyond the listing price and mortgage payment to understand the true cost of ownership. Property taxes, HOA fees, and maintenance costs can add significantly to monthly expenses, and should be budgeted for accordingly. Buyers should also consider the long-term implications of their housing choice, such as the potential for home value appreciation, the stability of their job and income, and their ability to cover unexpected repairs or life changes.
Regardless of whether one chooses to rent or buy in Kennesaw, it’s important to have a clear understanding of your budget and financial goals. Tools like our [Sample Monthly Budgets for Kennesaw in 2025](/kennesaw-ga/monthly-budget/) and [Cost of Living in Kennesaw: Your Monthly Budget Guide for 2025](/kennesaw-ga/cost-overview/) can help individuals and families plan for housing costs in the context of their overall expenses. And for those considering a move to or within Kennesaw, our [Best Moving Companies Guide](https://indexyard.com/best-moving-companies-guide/) provides valuable tips and resources for a smooth transition.
By carefully weighing the costs, benefits, and trade-offs of different housing options in Kennesaw, residents can make informed decisions that align with their financial goals and lifestyle priorities. Whether renting or buying, taking a comprehensive approach to understanding housing costs is key to finding a comfortable and sustainable home in this growing Georgia city.