2025 Housing Costs in San Marcos: Rent, Mortgage & More

When Lila and her husband started searching for their first home in San Marcos, CA, the big question was: can we afford it? Like many young couples, they sat down to compare the costs of renting an apartment versus buying a house. With pen and paper, they listed out their current expenses as renters and estimated what they might pay as homeowners.

“Okay, so right now we pay $1,800 per month for a decent 1-bedroom,” Lila noted. “But if we bought a house, we’d be looking at a mortgage of what – $2,500? $3,000?” They researched the cost of living in San Marcos and were surprised by what they found. Let’s take a closer look at the housing landscape in this popular Southern California city.

Residential street in San Marcos, California with modern single family homes, tidy xeriscaped yards, a young couple walking on the sidewalk, and a car parked along the curb.
A typical street in one of San Marcos’ many suburban neighborhoods, which are popular with families and those seeking a balance of affordability and quality of life.

The Housing Market in San Marcos Today

San Marcos, located in the heart of San Diego County, has seen steady growth in recent years. The city’s proximity to major employers, good schools, and coastal amenities has made it an attractive place to live. However, this popularity has also put pressure on the housing market.

Over the past decade, inventory has tightened as more people have moved to the area. This has led to rising prices for both renters and buyers. New housing developments are popping up to meet the demand, particularly in the downtown area and along major transit corridors.

Despite the growth, San Marcos has managed to maintain a suburban feel with plenty of parks, trails, and open spaces. Many apartments and housing communities are incorporating more green spaces and outdoor amenities to appeal to residents seeking a balance of urban convenience and natural beauty.

Renting in San Marcos: What’s Typical?

For renters, San Marcos offers a range of options from studios to three-bedroom apartments. As of 2023, the average rent for a 1-bedroom apartment is around $1,900 per month. Upgrading to a 2-bedroom will cost you closer to $2,400.

Popular renter areas include the downtown district, which attracts many young professionals with its walkable streets and trendy restaurants. Further out, neighborhoods like Twin Oaks and Rancho Dorado offer more affordable rents and tend to draw families and students.

Rent in San Marcos has risen by about 5% in the last year, outpacing the national average. However, pockets of affordability can still be found in older apartment complexes and areas further from the city center. Many properties are also offering concessions like free rent to attract tenants.

Owning a Home in San Marcos

For those looking to buy, the median home price in San Marcos is currently around $800,000. With a 10% down payment and a 30-year mortgage at 6.5% interest, this equates to a monthly payment of roughly $4,500 (excluding taxes and insurance).

On top of the mortgage, homeowners in San Marcos can expect to pay property taxes of about 1.1% of their home’s assessed value each year. For a median-priced home, that’s an additional $700 per month. Most neighborhoods also have Homeowners Association (HOA) fees, which average $300-500 per month.

Altogether, for a typical home purchase, buyers should budget around $5,500-6,000 per month for their mortgage, property taxes, insurance, and HOA dues. Utilities, maintenance, and repairs are additional costs to consider.

Renters vs. Homeowners: Who Lives Where?

San Marcos has a homeownership rate of about 60%, slightly above the state average. The other 40% of residents are renters. This split is visible in the city’s housing stock, which is a mix of single-family homes, townhouses, condos, and apartments.

Younger residents, including students at Cal State San Marcos and other nearby colleges, tend to rent. They are drawn to the flexibility and affordability of apartments, especially in the downtown area. Families and older residents are more likely to own homes in the suburban neighborhoods.

While renting is common among younger individuals, a large portion of older residents own homes. This reflects both the financial and cultural factors that shape housing decisions. For many, owning a home is still seen as an important milestone and investment.

Table: Typical Monthly Housing Costs in San Marcos

Here’s what housing costs might look like each month in San Marcos:

ExpenseRenter (1BR)Homeowner
Rent/Mortgage$1,900$4,500
Property Tax$700
Utilities$150$300
Insurance$20$100
HOA$400
Total$2,070$6,000

Estimates reflect mid-range properties and average usage.

What’s Driving Costs Up or Down?

Several factors influence the cost of housing in San Marcos. On the demand side, the strong local job market and influx of new residents are putting upward pressure on prices. Major employers like Palomar Medical Center and Cal State San Marcos are driving growth.

On the supply side, zoning restrictions and the high cost of land are limiting the construction of new housing. Most new developments are higher-density apartments and townhomes rather than single-family houses. This is gradually shifting the mix of housing options.

Looking ahead, city leaders are working to boost housing production and affordability. Recent changes to the general plan allow for more mixed-use and infill development. Transit-oriented projects are also in the works to provide more housing near public transportation.

FAQs About Housing in San Marcos

  • Is San Marcos affordable to live in?
    Compared to other coastal cities in California, San Marcos offers relative affordability. However, housing costs are still above the national average. Many residents find they need to budget carefully or have dual incomes to afford living here.
  • Why are housing prices changing?
    Housing prices in San Marcos are influenced by supply and demand. The strong job market and desirable location are drawing new residents, which increases competition for limited housing. New construction is not keeping pace with population growth.
  • How does San Marcos compare to nearby cities?
    Housing costs in San Marcos are generally lower than in neighboring cities like Carlsbad and Encinitas, but higher than in inland areas like Escondido and Vista. San Marcos offers a middle ground between coastal living and suburban affordability.

Making Smart Housing Decisions in San Marcos

As Lila and her husband discovered, housing costs are a major factor in the average monthly expenses in San Marcos. Rents and home prices are both well above the national median, reflecting the desirability of this coastal community.

For renters, finding an affordable apartment often means making trade-offs on location, size, or amenities. Those willing to live further from the city center or in an older complex can often find better deals. Negotiating with landlords and timing a move for the off-season can also yield savings.

Homebuyers face an even more competitive and costly market. Budgeting carefully, shopping around for mortgage rates, and being prepared to act quickly on a good property are all important. Working with a local real estate agent who knows the market can also help navigate the process.

Ultimately, whether renting or buying, residents need to weigh their housing costs against their other financial goals and quality of life priorities. By understanding the local market and planning ahead, it’s possible to find a suitable home at a manageable price in San Marcos.